Google Ads
83% lower cost per conversion.
HighLead generated 35 conversions at $104 each, compared with 9 conversions at $615 under the previous agency, while spending less.
Google Ads
HIGHLEAD SUPERCHARGE
Build a business that doesn't depend on you for everything.
You built the business by being involved in everything. At some point, that becomes the constraint.
The next level of growth requires a business that can handle the next level of growth.
HighLead Supercharge gives us room to work across Strategy, Systems, Super Agents, and Scale rather than being limited to one part of the business.
When the constraint keeps moving, the solution has to move with it.
Growth and System solve focused constraints. Supercharge gives HighLead room to remove constraints across the business.
That may mean strategy first, systems next, AI where capacity is the problem, or acquisition when the business is ready for more demand. The scope follows the constraint instead of forcing the business into a fixed package.
The full HighLead Blueprint
- 1
Strategy
Find the constraint.
- 2
Systems
Build the infrastructure.
- 3
Super Agents
Multiply your capacity.
- 4
Scale
Create and scale what works.
The work that doesn't fit inside a normal marketing package
- Sometimes the issue is Google Ads.
- Sometimes it is Search Console.
- Sometimes the CRM does not match the sales process.
- Sometimes payment data needs to move between systems.
- Sometimes calls go unanswered or inquiries wait too long for a response.
- Sometimes the team spends hours doing work an AI agent or automation could handle in seconds.
Supercharge gives us room to work on the problem rather than forcing the problem into a predefined service box.
When the owner is the system, growth eventually hits a ceiling.
You built the business by staying close to everything. Every lead. Every customer. Every decision. Every problem. That works until the business grows beyond what one person or team can keep carrying manually.
At some point, working harder stops being a growth strategy.
Control isn't doing everything yourself. Control is knowing it gets done correctly without you.
Super Agents
Create leverage.
AI configured around approved business knowledge, processes, offers, customer journeys, communication standards, decision boundaries, and handoff rules.
- The owner sets the rules.
- The Super Agent handles the repetition.
- Judgment stays with a person.
Phone Calls
Answer inbound calls and capture key details.
Web Chat
Respond in real time and guide visitors to next steps.
Lead Qualification
Ask the right questions and score high-intent leads.
Appointment Booking
Check availability and book appointments.
Connected Tools
Sync data across your CRM, calendar, and other apps.
Reminders
Send timely reminders and reduce no-shows.
Reactivation
Re-engage cold leads and past customers.
Reporting
Track outcomes and surface insights that matter.
Workflow Automation
Move tasks forward, update records, and keep everything on track.
What Super Agents can handle
- Answering calls
- Responding to web chat
- Qualifying inquiries
- Booking appointments
What the system automates
- Moving information between connected tools
- Triggering the next task
- Scheduled follow-up
- Reminders
- Reactivation campaigns
- Reporting
AI should expand your capacity without taking away your judgment.
Every implementation includes clear handoffs, review points, and reporting so you can see what the systems and AI are doing and where a person takes over.
What we automateINDUSTRIAL EQUIPMENT · SUPERCHARGE
Case study: Stolbek
The situation
Stolbek builds robotic sanding equipment for woodworking manufacturers: a complex product, technical buyers and a sales cycle that runs on demos and quotes rather than impulse. Marketing, lead handling and follow-up lived in separate places, and the team's time was going into work that did not need a person.
What we did
Google Ads and Meta Ads for demand. SEO and website and landing-page work so technical buyers could find and evaluate the product. Cold email outreach into markets that would never have searched. A CRM built around the actual sales process. AI call handling and AI web chat so inquiries were answered whether or not someone was free. Automated calendar booking. Reporting and analytics so the whole path from first visit to quote was visible.
What changed
Meta Ads
70% less ad spend for the same 81 website leads.
Cost per lead fell from CA$138.41 to CA$41.30, and total spend fell from CA$11.21K to CA$3.35K, saving approximately CA$7,860 for the same 81 website leads.
SEO
94% more first-page ranking combinations in 30 days.
First-page (top-10) keyword-and-country ranking combinations rose from 84 to 163, tracked across the United States, United Kingdom, Australia and Austria over a 30-day period.
The point is not any single channel. Outbound reached buyers who may not have discovered Stolbek through search; the site and ads gave them a reason to engage; the CRM and AI helped inquiries get answered and followed up more consistently; the reporting showed what to fix next. That is what Supercharge is for.
Read the full Stolbek case studyHow the engagement works
We start by finding the constraint, the thing most limiting growth right now. We fix that first, then the next one. Work runs in planning and build cycles with regular reviews, so priorities are decided with you, not for you. You get a small team that knows your business, not a rotating cast.
Investment
Scope is built around the areas HighLead is responsible for across strategy, acquisition, systems, AI and automation.
That is why Supercharge is quoted after a conversation rather than from a price list. Pricing
Supercharge is a good fit if…
- You are an established business with revenue to protect and grow.
- Marketing, CRM, follow-up and operations live in different tools that do not talk.
- Nobody on the team owns growth end to end.
- You are willing to change processes, not just add tools.
- You want a partner who will tell you what to fix next, then fix it.
A better starting point may be…
- You have one specific acquisition channel that needs focused attention before anything broader. HighLead Growth
- Your main need is getting the CRM, follow-up, and lead-handling system working correctly. HighLead System
- The business is still early enough that there are not yet enough active marketing, sales, or operational processes to optimize across the company. Start with the most immediate growth or systems constraint and expand from there. HighLead Growth
Questions about Supercharge
Supercharge is for businesses where the constraint reaches across marketing, systems, AI, automation, analytics or operations and there is value in having HighLead take broader responsibility across the growth operation.
Want someone looking across the whole operation?
Tell us where growth feels stuck. We will tell you what we would look at first.